Single Life

E-sports – what is it and what potential does it have?

E-sport - czym jest i jaki ma potencjał?
Designed by Freepik

Children, teenagers and even adults love to play computer games. Some of them dream of entering the world of e-sports. What is the world of e-sports and what is its potential?

What is e-sport?

E-sport is a little known discipline in Poland. Sport is associated primarily as a healthy competition in various sports disciplines. However, e-sport is nothing but electronic sport and professional gaming. E-sports players are programmers who compete against each other in various single and multiplayer disciplines.

A brief history of e-sports

E-sports is a relatively young sport. It emerged in the late 1970s and early 1980s. Back then, it was a very clumsy Western pastime that only began to take shape in the 1990s, when such titles as:

  • Quake,
  • StarCraft,
  • Counter – Strike.

These games allowed competition over the Internet. In the early 1990s, events began to take place that attracted gaming fans, and these were:

  • QuakeCON,
  • Cyberathlete Professional League,
  • Professional Gamers League.

In the early 21st century, the popularity of e-sports grew rapidly, gaining a special reputation in South Korea, thanks to dedicated TV channels and government e-sports activities.

E-sports TV channels were also very popular in other countries. The real growth of e-sports came in 2011 with the launch of Twitch, which offered free broadcasts of e-sports tournaments around the world.

A discipline is a game and a player is a player?

Any game offers the possibility of single-player or multiplayer competition, thus it can theoretically become a sport. For this to happen, a game must have:

  • a large community of players,
  • a continuous commitment from the developers,
  • wealthy investors.

Factors that influence the popularity of a game are:

  • the price of the game,
  • the ability to enjoy entertainment at a basic level.

It is always important to distinguish between players who approach the game as a sporting competition and regular computer gamers.

A player who wants to become an e-sport must:

  • consciously and consistently pursue team goals,
  • be able to work in a team,
  • have high resistance to stress,
  • be in good physical shape.

The most popular disciplines in e-sports

In e-sports there is also a division into genres, so it is distinguished:

  • shooters,
  • multiplayer online battle arena,
  • strategies,
  • sports,
  • brawlers
  • other.

What is the future of e-sports?

The future of e-sports is very optimistic. Gaming events began to attract a lot of people, and television begins to see the potential of e-sports. It is becoming increasingly popular to advertise brands in gaming.

The future of e-sports in Poland

Poland is one of the four countries in Europe where e-sports disciplines have the most followers – currently there are over 2.8 million of them. This makes our country fourth in the world in terms of sports enthusiasts.

Polish e-sports has also a very large business potential. Two Poles – Filip “Neo” Kubski I Wiktor “Taz” Wojtas were 2017 among the 100 highest earning e-sportsmen in the world.

In Poland, e-sports are mainly of interest to people of generation X and Y, who are educated and wealthy. For them, e-sports has become a modern form of entertainment available in social media, which is a great place to advertise various products and services.

How do companies/brands use the potential of e-sports?

Nowadays, just putting a brand’s logo on a product is not sufficient advertising in e-sports, multidimensional activities are needed there. Multifaceted marketing activities generate big costs and even bigger profits.

E-sports shortens the distance between fan and idol, showing a new space for active marketing activities. The rapid development of e-sports in Poland and worldwide shows its huge potential.

Related posts
Single Life

Why It Is Worth Being Active in the Local Community

A Social & Emotional Learning Course Instructor witnesses the profound effects of active community engagement, notably enhancing individual personal growth and cultivating essential life skills.
Read more
Single Life

How to Vape Like a Pro: A Beginner's Guide to Mechanical Mods

In this beginner's guide, we'll go over the basics of mech mods, explain how they work, and offer some tips on getting the most out of your vaping setup
Read more
Single Life

How to cope with autumn melancholy? Tips for a single

How to improve your mood when the not-so-favorable autumn weather is all around you? Here are some ways that can help you feel much better.
Read more

Leave a Reply

Your email address will not be published. Required fields are marked *